The only 2 parts that go on the slide to define are Resolution and falling to ac

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The only 2 parts that go on the slide to define are Resolution and falling to action.
Decisions, Decisions – Decision Maker, Rising Action, Falling Action & Resolution
Matthew Bershadker is the current president and CEO of ASPCA and was appointed to this
position in 2013. Matthew Bershadker’s roles at the company include Overseeing the complete
operation of an organization in accordance with the direction established in the strategic plans
and evaluating the success of the organization in reaching its goals. This means that it is his
responsibility to ensure the company is allocating their funds correctly and maintaining their
transparency with the public. On January 10, 2019, Merritt Clifton pointed out that ASPCA
president Matthew Bershadker took home $804,372 in pay for the year, including a bonus of
$276,000, and received benefits of $47,859,for total compensation of $852,231 which was more
than any two other animal welfare executives in one year ever. Clifton was curious if that much
money was getting used to pay the CEO then was there still enough money being used to
actually help the animals they reported they were helping. The main issue Merrit Clifton was
focused on was that ASPCA fundraising pitches were misleading donors into falsely believing
that the funds were for all animal charities for Prevention of Cruelty to Animals, when in reality
the donations only fund their organization directly. Many Donors choose to donate thinking their
funds would go to their local shelters and help the animals in need as well as provide the access
to services needed. Some of the services promised by ASPCA was rehoming of shelter animals
and free spay/neuter services for the community. After looking into the financial statements that
ASPCA had to provide Merrit clifton stated “If we just look at how much of the spending goes
toward shelter and veterinary services, and toward grants to local humane societies, it’s
hovering around 40%.” This proved that the ASPCA was deceiving donors regarding their
donations because not all of their donations were going to these services, just 40%. In result of
this A consumer protection complaint against the ASPCA was filed with the Office of the
attorney general. Unfortunately ASPCA won the case however they did recommend that ASPCA
modify its website to more clearly explain the allocation of their funds and to state that the
organization is not directly affiliated with local SPCAS or local humane associations. Although
Matthew Bershadker still remains the CEO and president of the ASPCA organization he decided
in addition to modifying the website, the commercial that misleads their donors would be taken
down, in addition to all of ASPCAS’ yearly financial records now also to be made public and
accessible to anyone who would like to take a look at them. Overall this case did not cause a
change in management but did cause a change in organizational policy and made the
Organization more transparent with the public.


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