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Write a report for your boss, CEO of a prestigious advertising agency. Your purpose in this report is to compare two advertisements ( one from the 1980’s and one from 2010-present) for the same type of product (car, shampoo, cereal), evaluate the effectiveness of both based on instance, gender equality, family values, role of women, technological advances, food evolution, medical practices, transportation, social scene, entertainment, concept of beauty ( what is considered beautiful?) you can use ads from magazines, the internet as well as a commercial from clips (YouTube, films on demand, kanopy). You are required to cite 5 outside sources from the MDC DATABASES) 2 will be from the ads and 3 others from articles to support your essay.
